Most discussions about artificial intelligence have focused on comparing foundation models. More recently, the debate has shifted toward prompt engineering. Entire consulting offerings now promise better business outcomes through better prompts. The Rise of Organizational Intelligence The language model is becoming the most commoditized component of the solution. As foundation models become increasingly accessible and technically comparable, competitive advantage is shifting

If expertise could be created through prompting, organizations using the same models and similar prompts should produce broadly similar recommendations.

Writing prompts are just a tiny bit of the craft of becoming a capable AI user. You may try to understand the character of the GPT you're dealing with, and it's not a simple one.

Mapping WEF Core Skills for 2030 with the CIPS Global Standard